Solitaire Townsend
Co-founder and Chief Executive, Futerra
“Selling sustainability isn’t like selling a new brand of soap. It’s like convincing people to use soap in the first place.”
Solitaire co-founded Futerra , eight years ago, convinced that a new approach to marketing and PR was needed in order to engage businesses and consumers on sustainability. The company is now a force in the UK, Europe, USA and Asia.
She is recognised as one of the UK's top specialists in this area and provides senior counsel to corporate and government clients including the UK government, BSkyB, The United Nations, Friends of the Earth, Eurostar and Nike.
Solitaire holds a Masters degree in Sustainable Development and is a member of the United Nation's Sustainable Lifestyles Taskforce, a board member of Tomorrows Global Company, is one of fifteen 'London Leaders' and was named Ethical Businesswoman of the Year 2008/09.
